Email marketing

You can make your email marketing campaign a success with the right content, attractive design, meticulous selection of addresses and our monitoring of the impact on sales.

Working together with you, we develop a communication plan for your email marketing activities and define the additional value of the newsletter for each of your target groups. Working with multilayered email marketing software, we incorporate your design ideas and convey your company's corporate identity in every newsletter. Using concise, click-compelling texts in your newsletters, we can highlight diverse topics and realize various objectives.

Services in the area of Email marketing

• Conducting workshops on communication planning
• A target group-oriented editorial concept
• Creating design templates
• Planning and designing newsletter campaigns
• Launching and implementing newsletter campaigns
• Monitoring relevant KPIs (including opening rates, click rates and viral rates)

Advantages of Email marketing

• High degree of personalization
• Flexibility, speed and newsworthiness
• High response rates
• Fast action and reaction times
• High level of acceptance of email as a medium
• Success monitoring and campaign comparisons
• Option of target group segmentation
• High return on investment

Goals of Email marketing

• Ongoing customer dialogue
• Enhancing customer loyalty and customer reactivation
• Support for pre- and after-sales
• Increasing opening rates / click rates
• Increasing the number of high-quality, targeted website visitors